Portfolio
Take a look at a selection of recent projects, crafted with care and designed to make an impact. Each one tells a story of creativity, collaboration, and results.
Case Studies
See how I’ve turned challenges into results.
Case 01Kore.ai
Challenge
Kore.ai needed to launch their new conversational AI platform that included new generative AI capabilities. This platform represented 80% of the business within the product portfolio.
Solution
Led the launch of Experience Optimization (XO) Platform by developing positioning and messaging for VP of Contact Center, creating go-to-marketing (GTM) initiatives and delivering sales plays and enablement content.
Result
Generated more than $10.1MM in pipeline influence and 57 migrations in six weeks.
Case 02Google Cloud
Challenge
Google Cloud needed to launch generative AI capabilities quickly for their Contact Center portfolio after Large Language Models became instantly popular.
Solution
Launched generative AI capabilities for Contact Center AI by creating positioning and messaging for VP of Contact Center.
Result
Generated 12 analyst reviews, 4 media mentions, 25k social impressions and 2k blog page views.
Case 03Seismic Software
Challenge
Seismic Software needed to launch their sales enablement tools to the commercial banking vertical.
Solution
Directed go-to-market plan for a 15-person agile team including demand generation, customer marketing, inside sales, video production and demo creation.
Result
Closed three enterprise customers in six months